Nate’s portfolio Case study 04
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Simpleview / Workflow coordination

Shared tasks. Clearer delivery.

Shared project planning helped a growing marketing team coordinate work and stakeholder expectations.

My role

Digital Marketing Strategist → Marketing Operations Manager

Employment period

2014–2021

CoSchedulefeatured customer story
01

THE GOAL

What needed to work better.

Bring more consistency to web delivery and marketing operations as the business and its digital footprint grew.

02

MY CONTRIBUTION

From complexity to a working system.

As Simpleview’s Marketing Operations Manager, I worked on shared project planning and marketing workflows. CoSchedule featured my perspective in its customer story about the team’s use of clearly defined tasks and timelines to coordinate delivery and improve stakeholder relationships.

  1. 01

    Shared planning

  2. 02

    Defined tasks & timelines

  3. 03

    Stakeholder coordination

  4. 04

    Consistent delivery

03

THE OUTCOMES

What changed.

Shared tasks

and timelines for marketing projects

Publicly featured

team improvements in delivery and stakeholder coordination

Two promotions

during my time at Simpleview

These outcomes describe specific work during my time at Simpleview. The dates above are my employment period, rather than a project completion date.

04

THE TAKEAWAY

Consolidation is a people and process problem as well as a technical one. A shared view of work and consistent content practices make connected tools more valuable.

CRM & CMSCoScheduleProject managementLead scoring

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